Japanese crafts online store

Japanese crafts online store

Japanese crafts online store

For this e-commerce project, I aimed to translate the essence of 'traditional,' 'classic,' and 'luxury' into a digital space for a fictional Japanese crafts store. The design approach involved carefully curating a refined color palette and elegant typefaces. A key element was the integration of handwriting typography, a deliberate choice to infuse the site with a personal, handcrafted feel, fostering a closer connection between users and the unique artisanal products. 「手仕事の美しさを感じる、上質なオンライン体験。」 日本の伝統工芸品をテーマにした架空のオンラインショッピングサイトを制作。 日本の伝統と美意識を映し出すために、重厚感と洗練を感じさせるカラーとタイポグラフィを厳選。手書き文字を取り入れ、ユーザーが工芸品の持つ人の温度やストーリーを感じられる構成にしました。

For this e-commerce project, I aimed to translate the essence of 'traditional,' 'classic,' and 'luxury' into a digital space for a fictional Japanese crafts store. The design approach involved carefully curating a refined color palette and elegant typefaces. A key element was the integration of handwriting typography, a deliberate choice to infuse the site with a personal, handcrafted feel, fostering a closer connection between users and the unique artisanal products. 「手仕事の美しさを感じる、上質なオンライン体験。」 日本の伝統工芸品をテーマにした架空のオンラインショッピングサイトを制作。 日本の伝統と美意識を映し出すために、重厚感と洗練を感じさせるカラーとタイポグラフィを厳選。手書き文字を取り入れ、ユーザーが工芸品の持つ人の温度やストーリーを感じられる構成にしました。

Jun 1, 2025

Overview

Overview

The online store was designed to provide a serene shopping experience, reflecting the brand's identity. By prioritising generous negative space and carefully chosen font sizes, I crafted a spacious and uncluttered layout that guides users seamlessly and prevents visual overwhelm.

The online store was designed to provide a serene shopping experience, reflecting the brand's identity. By prioritising generous negative space and carefully chosen font sizes, I crafted a spacious and uncluttered layout that guides users seamlessly and prevents visual overwhelm.

The online store was designed to provide a serene shopping experience, reflecting the brand's identity. By prioritising generous negative space and carefully chosen font sizes, I crafted a spacious and uncluttered layout that guides users seamlessly and prevents visual overwhelm.

© 2025 Mai Ando. All rights reserved.

© 2025 Mai Ando. All rights reserved.

© 2025 Mai Ando. All rights reserved.